Southco Distributing

Company Website

Challenge

Southco Distributing Company is a convenience store distributor based in Goldsboro, NC. With a severely outdated HTML site, Southco was in desperate need of both a visual and content update.

Process

After a client meeting, wireframes and InDesign visual compositions were created in order to receive client approval. Once the conceptual layout was approved, videos and content were created and gathered from existing materials (brochures, website, photo/video shoot, etc.).

Result

Utilizing new footage and images from one of their stores and their warehouse, as well as updated content, Southco’s new site is not only visually enticing but has a cohesive user interface, allowing for potential customers to access needed information quickly and easily. The interior pages for their main selling points (food and beverage distribution options) are built to be cohesive within the site, but can also stand on their own as a strong individual landing page.
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